Truisms on Blogging

From Guy Kawasaki's blog (via Performancing.com):

1. The more popular a person thinks he is in the blogosphere, the thinner his skin and the thicker his hypocrisy. This should be exactly the opposite: the higher you go the thicker the skin and thinner the hypocrisy.

2. The more a blogger uses the pronoun “I,” the less he has to say. Many bloggers apparently believe that people not only give a shiitake about everything they say, but that these people are hanging on to every word.

[etc . . .]